American Marketing Association Professional Certified Marketer (PCM) Content Marketing Practice Exam

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Which field is not available by default when creating your YouTube "About" page?

  1. links section

  2. description

  3. email address

  4. phone number

The correct answer is: phone number

The phone number field is not available by default when creating your YouTube "About" page. YouTube primarily focuses on user-generated content and community interactions, emphasizing privacy and safety. As a result, personal contact information such as phone numbers is not included in the standard options for an "About" page. This aligns with the platform’s goal of protecting user privacy and discouraging potential misuse of personal information by others. In contrast, the links section, description, and email address fields are standard features that users can easily fill out. The links section allows creators to direct viewers to other websites or social media accounts, while the description provides an opportunity to communicate the channel's purpose, promote content, and enhance search optimization. Email addresses can be added as a means for viewers or potential business partners to contact the creator, supporting collaborative opportunities without compromising personal safety.