American Marketing Association Professional Certified Marketer (PCM) Content Marketing Practice Exam

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What is the minimum number of subscribers needed to apply for channel memberships?

500
1,000
5,000
10,000

The correct answer is: 1,000

To enable channel memberships on platforms like YouTube, creators must reach a minimum threshold of subscribers. For YouTube specifically, the requirement is set at 1,000 subscribers. This threshold is designed to ensure that only channels with a certain level of engagement and audience are able to monetize their content through memberships. Achieving this number indicates that the channel has built a significant following and establishes a foundation for sustainable viewer engagement and interaction, which are essential components of a successful content strategy. Requirements based on subscriber counts underscore the platform's commitment to supporting creators who have demonstrated a level of commitment and ability to engage audiences effectively. As a result, channels must accumulate this minimum subscriber count to qualify for memberships, adding a layer of exclusivity and potentially enhancing the value of the content offered to supporters through memberships.